One of the characteristics of stock market booms and subsequent crashes is that books written about the Great Depression and the preceding stock market boom in particular disappear off the shelves in bookstores and libraries alike. First published in 1955, The Great Crash of 1929 has been in print ever since due to the speculative nature of man. Although the investment landscape and tools used in the trade have changed profoundly since 1929, the underlying drivers behind booms and busts, namely human emotions of greed, fear and hope remain the same. Therefore picking up The Great Crash of 1929 is much more than a walk down memory lane, it offers an insight to booms and busts as a whole to the extent that 1929 shares similar traits to booms and busts before and after 1929.
Anyone who picks up this book, after having read the first few pages, immediately realizes that it is difficult to put it back on the shelf. That is exactly what happened to me when I picked it up at my local bookstore. Needless to say, I bought it. During the pages that followed my initial glance at the bookstore I was glad to see that the book kept up to its praise, something that is not often the case with books these days as they have become consumer items like everything else and are relentlessly hyped by the media.
After having read the first few chapters I could not put the book away until I had finished it. The extravagance of the überconfident man with a margin account who was trading stocks in holding companies that were leveraged into fantasyland was a joy to read and needless to say, it offered great pleasure to compare the madness of crowds witnessed just a few years ago to the one offered by the author. When before reading the book I had only a brief understanding of the euphoria that had captivated the speculating public, after having finished reading it I can see why the numerous warnings put out by economists and professors before the crash were ignored. They were simply proven wrong once too often, that is, until the inevitable happened.
Reading the book also helped me understand the role of the Federal Reserve, which, as it turns out, didn’t want to a stop to the mania in fear of being accused of crashing the stock market. I was surprised to find out that companies which were conducting business in manufacturing were actually loaning out money to speculators for margin trading. This is a perfect illustration of how far the mania captivated the public at large. For the public at large, it seemed like there really was such a thing as a free lunch and that everyone could become rich doing nothing other but speculating on future economic growth, something that was not so uncommon during the heyday of the technology bubble.
Contrary to popular belief, not everyone was a speculator per se in those days and there were actually only a few bankers who thought they could pick up flying as easily as stepping out of the window of their Wall Street high-rise. To prove that, Galbraith offers some sobering statistics about the number of speculators versus long term investors, margin accounts as well as suicide rates across America during and after the crash of 1929. Throughout the book Galbraith uses the same stock index and mostly the same stocks as a reference base, he does not obfuscate the picture by gyrating from one index or stock to another. This very important for the reader as it makes following the rise and fall of the stock market very much more comprehensible in terms of real numbers and the amount of capital that was lost. Unfortunately, Galbraith has not provided the reader with charts, but for anyone who is interested, there are many websites out there whose teams have taken the task of collecting the data and putting it up for the public to use – here is just one of them.
Just so that anyone reading this does not get the wrong impression: the book is only about the stock market, not the ensuing depression. I urge everyone who is interested in stock market booms and crashes to read this book as it is one of the best books available on the topic that has withheld the test of time.
